openwheelracing wrote: ↑Sat Aug 07, 2021 9:07 am
Of course those riding rim started buying disc brake bikes. Human nature. We all like new toys. Plenty of excellent rim brake bikes in used market while big brands pushing disc only. You claim chicken I claim the egg. It's just business and marketing as I mentioned.
Well, not quite chicken and egg. Manufacturers would love to make money by selling bikes with rim brakes too - but guess what, rim brakes do not sell
well because cyclists prefer disk brakes. It has been a trend for many years - proportion of disk to rim brake sales has been going up for what...10+ years? So, at some point every rational company looked at the numbers and asked a question - why do we even bother with rim brakes if sales predominantly go to disk brakes anyway? Why would you spend half of your R&D budget on something that makes 10% or your sales? Makes no sense, right?
And you can certainly say "cyclists prefer disk brakes because of marketting!". Well, cyclists apparently prefered disk brakes even when most of marketing budgets were spent on rim brakes - which was the case 5-7 years ago. Also, what's the meaning of that anyway? I personally bought 4 bikes during last 5 years, and all of them were with disk brakes. Which marketing message, in your opinion, influenced me to buy disk brakes?