Permon wrote:I think it is much simplier that all of you guys think..... lets look at the paintjobs .... they are cheap!...
You know OP? You could be right after all. Now that I think about it, it could be much simpler than either I or anybody else have guessed at up until now.
Could it be as simple as Cervelo looking around the web in this forum and the hundreds of other forums out there and seen all the pictures of the thousands upon thousands of colorless, non-descript, look-alike bikes that are all the rage these days?
Could it be that Cervelo have seen where people are taking brand new bikes with expertly-applied, expensive, distinctive paint-jobs and stripping them down to the dull charcoal gray of the raw carbon so that their bikes look exactly like the millions of others on the bandwagon?
Could it be that Cervelo have surmised from what they see that the masses don't want "Stylish", "Distinctive" paint jobs that add just the right touch of "Understated panache" to the finish of the bike? Could it be that they've realized that it appears what the masses want instead are "Mediocre", "Non-distinct", "Boring" looking paint jobs stripped of color and style?
It could be. Couldn't it?
Could Cervelo have arrived at this...
The range-topping R series bike, the R5 DA Di2, now comes with HED's super wide Ardennes+ LT wheelset and Continental's GP SLs in 25c size. The complete bike is priced at £7,199 - Warren Rossiter / Immediate Media
...from thinking along these lines?
Some Suit (in an imagined Marketing meeting) wrote:...Right. We've seen all the pictures of stealth bikes in the forums. So. They want mediocre? They want non-descript? Stylishness is lost on this growing majority of stealth bike obsessives? Fine! Then let's give them the mediocre-est; the non-descriptest; the most devoid of style paint jobs that their £7,199 can buy! And let's pay as little on the paint jobs as we can get away with so that we maximize profit on that £7,199!...
Sure. I could totally see that. Makes perfect sense to me.